Talented South African rapper, Cassper Nyovest has revealed why he chose to work with Sprite in a collaboration. Recall that Sprite Limelight which is back for season2 includes Cassper Nyovest as part of their international lineup for the season.
Cassper Nyovest who has been dedicated to his brand and worked with many big brands in the past said that his collaboration with Sprite is special to him because the parties project the same values and brand image.
ALSO ON TSZ MZANSI:Pearl Thusi: Interesting Facts You Probably Didn’t Know About Her
“It’s a big brand, it’s a brand that I grew up with in my house as a kid. It’s hip-hop, I’m hip-hop you know, I’m dropping a hip-hop album and the energy is there, they love hip-hop, they love the same thing that I love,”
The opportunity was also just to express myself without any sort of direction which I loved, usually they have it all planned out for you and they tell you what to do,” the rapper said.
As part of his commitment to collaborating with Sprite, Cassper has released a song titled Soul where he expressed his concerns about the reality of individuals living in materialistic things.
ALSO ON TSZ MZANSI: Gigi Lamayne Celebrates 29 Years Old
Tsz learned that Cassper had a chit-chat with SA Hip Hop Mag, where he also discussed the importance of maintaining faith and keeping a positive mindset. He talked about the importance of not seeking approval from others as someone striving for growth and success.
The rapper also featured Ryan Tedder on the song “Soul” who gave the song melodious vocals to compliment Cassper Nyovest’s raps.
