Rickelle Jones Unveils The Creative Inspiration Behind A-Reece’s Merchandise Designs (Video)

"As you can see on the back, we have the 'Viewing of the Underdog,' and this is also in A-Reece's handwriting. We wanted this because we know how deeply connected you are to the music, so we wanted you all to feel like he's also involved in the design," Rickelle concluded.

Rickelle Jones Unveils The Creative Inspiration Behind A-Reece's Merchandise Designs (Video)-TSZ Mzansi
Rickelle Jones Unveils The Creative Inspiration Behind A-Reece's Merchandise Designs (Video)

Rickelle Jones unveils the creative inspiration behind A-Reece’s merchandise. In the dynamic realm of music and fashion, artist-designer collaborations have gained significant popularity.

A-Reece recently introduced a fresh line of merchandise that has piqued the interest of fans and fashion aficionados alike.

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To shed light on the artistic inspiration behind this exciting collection, Rickelle Jones, A-Reece’s girlfriend, took us on a journey into the creative space that gave birth to these captivating designs.

She explained, “We have A-Reece Brand Merchandise, and as you can see, it features A-Reece’s alias, which is, of course, his stage name.

Rickelle Jones Unveils The Creative Inspiration Behind A-Reece's Merchandise Designs (Video)-TSZ Mzansi
Rickelle Jones Unveils The Creative Inspiration Behind A-Reece’s Merchandise Designs (Video)

We also have ‘Young King,’ signifying being forever. Then there’s ‘The Boy Doing Things,’ which you can find on Instagram and is the name he’s known by in the streets. That’s the front,” according to Rickelle.

She delved further into the graphics on the back, stating, “Now, on the back, we added some fire to it. As you can see, it’s not the perfect flame, but we wanted that authentic feel, as if we were sitting down, drawing it, and conceptualizing it.”

“Next, we have a small A-Reece signature in there, and when I say small, I’m always arguing about why he always makes his signature bigger than the page.

So we included the A-Reece 97 and then ‘Best In Africa.’ I thought, since A-Reece could never get a face tattoo, why not put it in the design? Finally, the X and O represent Reece in silent mode, where he’s not saying much.

We crossed out the mouth because the music speaks for itself,” she elaborated. The rapper’s merchandise also includes a hoodie, and Rickelle Jones took the time to explain the concepts behind its design.

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She added, “Then we have this fantastic hoodie that I’m wearing. It features A-Reece’s alias, which you can find on all his social media handles.”

“As you can see on the back, we have the ‘Viewing of the Underdog,’ and this is also in A-Reece’s handwriting. We wanted this because we know how deeply connected you are to the music, so we wanted you all to feel like he’s also involved in the design,” Rickelle concluded.

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